On this week’s episode of The Digital Growth Podcast, we are joined by Claxon’s Creative Director Jake Kay-Lawson to discuss how you can increase the success of your advertising.
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About The Episode
In this episode, Jake and Brett discuss:
- The best piece of creative content that Brett has seen this year, and why.
- Split testing fundamentals and why you must split test your creative (if you’re not doing it, you’re likely missing out on results)
- What creative you need to focus on when you have a limited budget (you don’t have to be coca-cola to have an effective creative campaign)
- Why you NEED to understand creative fatigue and how to avoid it?
And so much more… Listen now!