Celebrating Talent: Jake Kay-Lawson Named Finalist in AdNews Emerging Leaders Award

In the dynamic world of advertising, recognizing the rising stars who are shaping the future of the industry is crucial. This year, we are thrilled to announce that Jake Kay-Lawson, the Strategy Director at Claxon, has been named a finalist in the prestigious AdNews Emerging Leaders Award.

Jake’s journey at Claxon is nothing short of inspiring. Starting as the agency’s first employee and videographer, he quickly showcased his creativity and strategic thinking. His early work as a creative strategist and senior creative strategist laid the foundation for his subsequent roles, where he consistently pushed the boundaries of innovation.

As Claxon’s creative director, Jake was pivotal in shaping the agency’s creative vision. His ability to blend creativity with strategic insight enabled Claxon to deliver exceptional campaigns that resonated with audiences and clients alike. Transitioning to the media side as a senior digital strategist, Jake’s influence only grew stronger.

Today, as the Strategy Director, Jake has not only developed multiple commercial products but also played a crucial role in shaping Claxon’s overall approach to creativity and strategy. His leadership was instrumental in the creation of ClaxonLab, the agency’s internal innovation lab. Under his guidance, ClaxonLab thrived, driving innovative solutions and fresh ideas that continue to benefit clients.

One of Jake’s standout achievements is the creation of the Claxon Active Management methodology. This proprietary framework revolutionized Claxon’s approach to media management, ensuring efficient and effective campaign execution. His strategic vision and dedication to excellence have significantly contributed to Claxon’s success and growth.

Being named a finalist in the AdNews Emerging Leaders Award is a testament to Jake’s hard work, creativity, and leadership. This award celebrates professionals who have made outstanding contributions to the advertising industry, and Jake’s inclusion in this list underscores his impact and potential.

As we await the announcement of the winners, we celebrate Jake Kay-Lawson’s achievements and contributions to Claxon and the broader advertising community. His journey from videographer to Strategy Director is a story of passion, innovation, and relentless pursuit of excellence.

Congratulations, Jake, on being named a finalist in the AdNews Emerging Leaders Award! Your Claxon family and the entire industry look forward to seeing the heights you will continue to reach.