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Should You Be Using Programmatic Advertising? | TDGP 012

On this week’s epic episode of The Digital Growth Podcast, Brett talks programmatic advertising with Claxon’s Chief Strategy Officer, Greg.

We cover all things programmatic – what it is, which industries it’s suitable for and how effective it is (spoiler alert; very!).

Subscribe

Apple | Android | Spotify | Soundcloud | YouTube

About The Episode

In this episode, Brett & Greg discuss:

What digital inventory is available via programmatic (i.e. digital billboards in Westfield shopping centres)
Why programmatic ads enhance user experience
What the minimum requirements for a business to start programmatic buying are
The difference between an omni-channel and a multi-channel approach
The downsides to programmatic
Should you be using it for your business

And so much more… Listen now!

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On this episode of The Digital Growth Podcast, Brett talks through the most important factors to look out for when choosing to partner with a digital marketing agency. As a business owner, you know you need to be doing marketing on a much higher level than you know how. You

Should You Be Using Programmatic Advertising? | TDGP 012

November 9, 2020

On this week’s epic episode of The Digital Growth Podcast, Brett talks programmatic advertising with Claxon’s Chief Strategy Officer, Greg. We cover all things programmatic – what it is, which industries it’s suitable for and how effective it is (spoiler alert; very!). Subscribe Apple | Android | Spotify | Soundcloud

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