To provide a consistent and high-quality source of leads for the clinic within a local radius around their Melbourne clinic.

Cosmetic Avenue engaged Claxon to drive lead generation using paid social channels. To achieve this, Claxon designed and implemented a sophisticated Lead Generation growth strategy to drive exceptional cross-channel performance for the brand. 

To drive increased e-commerce performance with a focus on not only new customer aquisition but activating past customers.

 Key to this success was hyping the launch of new styles in order to drive purchase events and to create opportunities to scale ad spend. The Claxon creative team delivered cutting edge content to create Facebook ads that captured attention and showcased shoes in engaging formats that stopped scrollers in their tracks.

Launch strong social competitions to connect people to the Augustine brand before moving them through Messenger sequences to drive sales.

Build pre-orders for monthly drops off the back of increased brand connection to ensure lightening fast product sellouts.

Develop and implement a sophisticated digital growth strategy to acquire new customers and reactivate existing members of the #aimntribe in both Australia and New Zealand.

Create hype for a series of exciting new product launches, as well as cutting through with showstopper content that speaks to and converts customers through the Aim’n e-Commerce stores in the crowded activewear market

Create sophisticated funnel architecture to deliver an exceptional user experience, ultimately increasing the speed and ease of enquiry completion

Deliver a strong customer experience across the Facebook & Google eco-systems by way of a lead nurturing brand-education sequence, ending in significantly increased warm lead flow.

A sophisticated online signup and lead generation funnel to effectively drive prospects through the buying journey.

A strategic value sequence delivered in Facebook Messenger to leads and prospects as they are engaged by the Accor Plus sales team. This created a highly tailored user journey and allowed potential customers a unique branded experience in discovering the many benefits of the membership product.

Leverage POL (Purpose of Loan) intelligence to understand buyer behaviour and loan type overlayed with seasonality to increase online loan applications.

The utilisation of inline conversions through the Facebook pixel allowed for the creation of a hyper-tailored user journey, where users were retargeted based on their preferred ‘Purpose of Loan’.