A beacon of hope

What we did

Creative
Kelly Wilkinson Foundation

Comprehensive and immediate care to domestic violence survivors without the red tape.

In an ideal world, the Kelly Wilkinson Foundation wouldn’t exist. There would be no survivors of domestic violence because there would be no domestic violence.

Yet, the unfortunate truth is that household violence against women and children is still deeply imbedded in our society. While we work to eradicate this, the Kelly Wilkinson Foundation stands as a beacon of hope.

The Kelly Wilkinson Foundation is a safe haven for those who feel unmoored in the aftermath of domestic violence – a nurturing, inclusive environment that helps survivors to rebuild their lives.

Creating the logo mark

At the heart of the Foundation’s visual representation is an intricately designed logo mark that draws inspiration from the Waratah. Using its shape and drawing on the significance of the flower, the symbol is a representation of the foundation’s purpose – to provide support and empowerment for people who are transitioning through an incomparably difficult time in their life. The Waratah is more than a visual element; it is a powerful metaphor, embodying strength, visibility, support, resilience, and the hope for a future without domestic violence.

Case studies

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